YellowT Advertising Offer!
Yellow™ offers MTA members the opportunity to advertise their business under the MTA branding.
MTA members have the opportunity to advertise in the Sydney Metropolitan print directory and online at yellow.com.au with a Business Basics association online solution designed especially for members.
The cost of a listing within the MTA display advertisement in the Sydney Metropolitan Yellow™ Directory is $695.00 (incl GST) which includes name, address, telephone or
mobile and one FREE extra line of information.
Yellow™ Online Association Business Basics Solution includes:
- Full colour Association Brand Package
- Whereis® MapLink to your business
- Email link for direct customer contact
- WebLink to your association website
- 10 complimentary adPoints to display your specialised services
The cost of a MTA Online Business Basics Solution is $440.00 (incl GST).
To take advantage of this offer, print the pdf and fax back to MTA Head Office in Darlinghurst on (02) 9212-6889.
Yellow advertising attracts buyers
Advertising in Yellow™ is a great way to help attract customers who are actively looking to make a purchase.
When searches are made in Yellow™ directories or on yellow.com.au, it most often results in a business being contacted. Better still, from these contacts a purchase is usually made.
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Percentage of searches conducted using the Yellow™ Directory that resulted in a business or supplier being contacted and/or a purchase being made.
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Percentage of searches conducted using the Yellow.com.au that resulted in a business or supplier being contacted and/or a purchase being made.
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Usage
For advertising to work it must be available to people who need it. Yellow™ is unrivalled when it comes to circulation across our network of print, online and mobile products.
The Sydney Yellow™ Directory is delivered free to over 1.5 million households and businesses.2
For advertising to be effective, it must be available to genuine potential buyers.
Over 3.4 million searches are made using the Sydney Yellow™ Directory a month3, with the average user referring to the Yellow™ Directory 3 times a month.3
People serious about buying go to yellow.com.au. They are typically looking for information on businesses, not just general search information.
2.5 million people use yellow.com.au on average every month.3
yellow.com.au is one of Australia’s most popular online business directory sites with over 8 million searches made on average every month.5 Just think of what that kind of exposure could do for your business.
For enquiries regarding your Yellow™ advertising package please call
Tony Dunn on (02) 8312 1496 or email tony.dunn@sensis.com.au
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1 Independent research of people aged 18–64 conducted by TNS in Sydney, Melbourne, Brisbane, Adelaide and Perth, October 2006–March 2007 and July–September 2007.
2 Projected circulation of the Yellow™ Directory in the Sydney area as of November 2007, subject to variation.
3 Roy Morgan Single Source, monthly average July 2006-June 2007. |
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